JoyLabz Grows!

In the later part of last year our small team grew by two!

Beth joins Rachel at JoyLabz West in Santa Cruz where she runs business operations and Makey Makes things run smoothly. Tom joins Liam in Asheville where he's putting together a teacher certification program.

Introducing Beth Antos and Tom Heck!


Beth comes to JoyLabz with over 15 years experience in Operations and Business Management. Hailing originally from Boston, Massachusetts, with a degree in Communications, and transplanting to Santa Cruz, California in 2004, Beth has experience with everything from helping small businesses focus their missions and solidifying strong, successful policies and procedures to helping larger corporations with Account Management, Business / Sales Analytics and Inventory Management. A Small Business Consultant and independent Photographer prior to joining the JoyLabz team, Beth has started to bring her artists eye and camera gear to JoyLabz to help with new product photos and other fun stuff.

Short in stature but giant in personality, Beth fancies herself a “Woman, Mother, Photographer, Survivor and (secret) Superhero” who is fluent in English, sarcasm and Love. She mindfully adheres to the Santa Cruz Lifestyle by cruising the Monterey Bay on her Stand Up Paddleboard, doing yoga and eating clean, but holds on to her Boston roots with her love of sports (go Pats!), Italian food and dropping the letter “r” from her vocabulary whenever the situation or urge arises.

A creative-thinker who approaches life and business with an open yet logical mind and heart, she is excited to be a part of the JoyLabz family as it continues to grow.


Tom Heck is our new VP for Education Initiatives at Makey Makey. He comes to us with over 25 years working in the field of K12 education and professional development.

Tom is passionate about the Maker Movement and has several articles published in MAKE Magazine. He’s worked on several national STEM education initiatives and has traveled throughout the US training educators and afterschool professionals.

His experience includes working as a full-time high school teacher, YMCA Senior Director, juvenile corrections officer, and leadership consultant. Tom has authored and published several books despite his handicap of being a banjo player. On weekends you can often times find Tom playing disc golf with his teenage son.